TQ HPR60 | KOOKIE KOLLECTIVE

PERFORMANCE IN ITS PUREST FORM

A full-scale campaign launch for TQ Drive’s new e-bike motor - the TQ HPR60, designed for both mountain and gravel biking. Brought to life through our complete range of core services, from production and direction to CGI and VFX.

A mountain biker on set posing for our photographer

Insight

With a tight timeline, the biggest challenges were, first, finding a location that could offer diverse landscapes for Road, Gravel, and MTB shooting with efficiency, and then streamlining the workflow between our video, VFX, and sound teams.

bikers riding mountain bikes in the forest shot from a production scooter on a gimbal

CREDITS

Director / DoP: Jonas Becher

Executive Producer: Francesco Drago

Producer: Chiara Pizzignacco

2nd Unit: Lugo Cairns

1st AC: Patrick Feldhaus

Location Sound: Leonardo Mazzella

Edit: Lutz Stautner / Jonas Becher

Grading: Lugo Cairns

Mastering and SFX: Leonardo Mazzella

VFX Artist: Milko Stoev

Still Photography: Peter Koren

Talents: Ola Krol, Tobi Wernik, Sebastian Meindl

close up of a model´s face

solution

talent riding his bike while Director of photography shooting close-up of his face with gimbal

CGI shot of mountain Bike drive unit

CGI close up shot of a product explosion of a e-bike drive unit

Behind the scene shot of producer on set driving director

Director of photography setting camera

Behind the scene of filmer shooting with an ARRI alexa mini

production assistand driving camera operator on a scooter while shooting

first AC preparing a camera rig for a bike

videocamera ARRI Alexa on the beach

producer resting in the production van on set

production van

director checking a shot

landscape of sea from above with our production team in the frame, at the end of a production day

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