ZARA ATHLETICZ | KOOKIE KOLLECTIVE

ZARA ATHLETICZ SKI COLLECTION '25

For the ZARA MAN Ski Collection 24/25, we chose one of the most breathtaking locations in the European Alps—Mont Blanc, the continent’s highest peak. A thrilling project set in one of our team’s all-time favourite environments.

A talent for Zara while wearing new zara athleticz ski collection on Mont Blanc

Insight

A setting that captures the spirit of freeride and mountaineering. With a dry early season across the Alps, options were limited. We had just two days - and Mont Blanc stood out as the only place that could deliver the condition we wanted all over Europe.

close up of talent for Zara Man while wearing a yellow down jacket

CREDITS

Director: Pino Sartorio

DoP: Clement Picart

1st AC: Jeremy Prevost

Photography: Sebastien Zanella

Drone: Simone Castagna / Giuseppe Rinaldi

Talent: Anselmo Prestini

Skier: Ben Huber

Agency: NorthSix

face closeup back lit, shot in analog 35mm

landscape of Mont Blanc where our team produced for Zara Man

solution

ice block from the glacier, shot in analog

snowy set

fashion model posing for zara man ski collection on a mountain hut

helicopter bringing production gear to basecamp

production assistants unloading gear from helicopter

producer organising heli transfer for client at the radio

helicopter landing on the hut with production gear

flying our photographer by helicopter

production gear being prepared in the heli hangar

production assistant turning generator on

producer assessing situation with mountain guides in the morning before taking off with helicopter

mountain guide checking on safety conditions for set

35mm film rolls being used

analog camera

production assistant and talent in the helicopter

photographer for zara in the snow storm

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GURGL SUMMER '25